SERHANT. has absorbed Lucky To Live Here Realty into its Long Island operation, marking an aggressive push into the suburban New York market. The acquired brokerage brings $1 billion in cumulative career volume and $59 million in sales over the past year.

Lucky To Live Here operated as an independent firm focused on residential transactions across Long Island's competitive market. The team's track record demonstrates solid footing in a region where median home prices exceed $500,000 across most neighborhoods.

Ryan Serhant's SERHANT. brand has built momentum through strategic acquisitions. The brokerage operates with a heavy focus on technology integration, digital marketing, and agent recruitment. Long Island represents a natural expansion target given the area's population density, price points, and proximity to Manhattan commuters seeking more space.

For sellers, this deal means Lucky To Live Here agents now access SERHANT.'s marketing infrastructure and network. The brokerage promises higher-quality photography, drone footage, and social media promotion. That translates to faster sales and potentially stronger prices in a market where presentation drives competitive bidding.

Buyers working with newly merged agents gain access to SERHANT.'s deal analysis tools and financing connections. The brokerage maintains relationships with multiple lenders, which can streamline mortgage pre-approval and accelerate closing timelines.

Agents from Lucky To Live Here retain their book of business while joining a larger organization. SERHANT. offers commission structures designed to attract experienced producers, plus back-office support that independent brokers cannot match. For Long Island agents, this removes administrative burden and provides leverage in negotiating listings against larger regional competitors like Coldwell Banker and Keller Williams.

The Long Island residential market runs hot. Inventory constraints and low interest rates have fueled demand despite price appreciation. SERHANT.'s acquisition of Lucky To Live Here signals